AVTODOM, the official dealer of BMW, MINI, and BMW Motorrad, has been selected as one of the eight BMW dealerships in the world as a pilot renovation project to the new BMW Retail Next standards. The changes affected the architecture and design of the building and the process of interaction between customers and the brand.
Retail Next is a holistic online retail concept. It includes sales, after-sales service and financial services for BMW customers. This is a strategic initiative aimed at developing a personalized approach to BMW Retail customers today and in the future. Large-scale digitalization of services took place at AVTODOM BMW St. Petersburg. You can sign up for the service online now. VR-glasses are available in addition to each client of the dealership. You can see the interior and exterior of the car in virtual reality mode with this. These and other opportunities are available in AVTODOM BMW St. Petersburg.
Modern European designers and planners developed the interior of the showroom and decor elements. Manufacturability and environmentally friendly interior are ideally combined in the minimalist style of AVTODOM BMW St. Petersburg.
â€œAVTODOM BMW St. Petersburg is a pilot project. Customer service processes are modified here. The design of the dealership has completely changed. New online services have been added. We thank you for your trust and start working in the new standards of the concern. We invite all customers to evaluate the large-scale update of AVTODOM BMW St. Petersburgâ€, – Elena Chistyakova, Managing Director of BMW & MINI brands AVTODOM Group, said.
AVTODOM BMW St. Petersburg is the largest BMW dealer. AVTODOM was recognized as the best BMW car dealer among all dealers in Russia in 2019 and 2020. AVTODOM is the best MINI car dealer in 2021. AVTODOM BMW St. Petersburg has been the winner of the annual national award “Auto Dealer of the Year – 2021” in the nomination “Best Holding for Service Organization” twice.