Itâ€™s been quite some time since TCL has entered the Indian market. People in the country took little time to fall in love with TCL TVs. This has been possible because there are TCL TV models for people belonging to all strata of society. The company seems to have followed a similar strategy also for other home appliances manufactured and marketed by it, examples include TCL inverter AC, TCL soundbars, TCL washing machines, etc. All these have ensured that TCL emerges as one of the most popular home appliance brands in the country.
Indeed, TCL doesnâ€™t have as many products on the market as some of its rival groups. However, that is a part of the companyâ€™s business strategy. The China-based electronic company believes that instead of launching a new product every other day they should focus on maintaining quality. This has allowed them to capture a large share of the Indian electronics market within a very short period.
TCL Television Sets
TCL is particularly known for making some amazing QLED TVs. These TVs come equipped with a series of advanced features. One such feature is MEMC or Motion Estimation and Motion Compensation. This feature enables seamless picture processing. The algorithm embedded by this feature allows the TV set to have an outstanding refresh rate of 60 fps. This, in turn, makes the action-packed, fast-moving scenes appear crisper and ensures that thereâ€™s no blurring.
The next TCL algorithm thatâ€™s worth a mention is AiPQ Engine. It works by processing content in real-time while upscaling displays and detecting the environment. AiPQ enables the optimization of pictures based on the content you are viewing. With this tech, youâ€™ll see the rainforests greener and oceans bluer on your TV screen.
TCL QLED TVs score impressively even when it comes to the audio features. They come equipped with Dolby Atmos, which makes the audio multi-dimensional. The sound delivered by these units has incredible clarity and greater roof-filling and emotion. Additionally, it will be highly immersive.
TCL Washing Machines
TCL has marketed both top load and front load washing machines in India. A front-load TCL washing machine is available in two capacities, 7 Kg, and 8 Kg. When it comes to the top load units, the company has currently made just 8.5 Kg models available for Indian users.
You can have access to as many as 16 wash programs when using a TCL washing machine. If you want things to be simpler, you can go for the models with just 8 wash programs. All washing machines marketed by the company come with a 5-star rating, which means youâ€™ll not face budget-related issues due to high electricity bills.
One of the biggest reasons why these washing machines have got great feedback from users is their sturdy structure. The top-load units feature lids crafted out of toughened glass, which provides the appliances with enhanced durability. Youâ€™ll not need to find a safe corner in your small house for installing a TCL washing machine. You can place it anywhere you want without worrying about damage.
Another notable feature of these machines is the inbuilt water heater, which can heat the water up to a temperature of 95 degrees. This makes sterilizing the clothes easy when required. Using hot water when washing removes bacteria and other germs from them without any extra effort.
You can buy all TCL home appliances online. These products are not available at any local store in India. TCL has also entered the mobile phone and accessory market in India. The popularity of TCL headphones is particularly worth a mention. According to the company, they will soon start offering stiff competition to big players in the mobile manufacturing sector.